Universitatea din Craiova
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University of Craiova
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address: 13, A.I. Cuza Street, Craiova, 200585
phone: +(4) 0251 411317
fax: +(4) 0251 411317
email: feaa@central.ucv.ro
web: www.feaa.central.ucv.ro
Study plans for master studies
Specialisation: Marketing and business communication

Year of study 1

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Semester no.: 1; Duration : 14 weeks
Research and Investigation Methods in Marketing
Customer Relations management
The Fundaments of Communication
Marketing management
E-Marketing
Semester no.: 2; Duration : 14 weeks
Advertising Communication
Product and Price Policies
Logistics and Distribution management
Communitary Business Law
Ethics in marketing

Year of study 2

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Semester no.: 1; Duration : 14 weeks
Work Administration
Negotiation in Business
Promotional Communication Strategies
International Economics Situation Analysis
Direct Marketing
Semester no.: 2; Duration : 14 weeks
Strategic marketing
Decisional Simulations
Practice

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University of Craiova, Romania

address: st. A. I. Cuza no.13, Craiova, Romania, zip: 200585
fax: +40 251 411688
tel: +40 251 411688